The Digital Marketing Manager is responsible for developing and managing marketing programs and campaigns for digital channels and platforms to grow customer base and drive sales.

Main Responsibilities：
1. Plan, develop, and manage digital marketing programs and campaigns for online platform strategy to grow customer base and drive sales
2. Manage and execute digital marketing plans and programs from partnership projects with close collaboration with partners
3. Identify customer demands and execute tactics through collaboration with SEM/SEO and social media, or other emerging digital platforms to optimize programs and campaigns to increase conversion rate
4. Cooperate with the content editor/vendor to create attractive written and visual content for the products
5. Work closely with operation teams(e.g. legal/compliance/finance) for necessary support
6. Other task assigned by line manager

Requirements：
1. Bachelor degree or above, 5+ years online marketing/advertisement experience across media in China market
2. Deep knowledge of ecommerce/internet dynamics and media landscape
3. Excellent project management experience, with good ability to lead and handle multiple time-sensitive projects on deadline
4. Experience in communicating with all levels of staff
5. Channel and/or partnership marketing experience is desirable
6. Strong communication and presentation skills
7. Self-driven and energetic team player with a strong entrepreneurship spirit
8. Proficient English/Chinese verbal and writing skills
9. Strong negotiation, facilitation and influencing skills
10. Strong business Acumen

中美聯(lián)泰大都會(huì)人壽保險(xiǎn)有限公司（以下簡稱“大都會(huì)人壽”）是由美國大都會(huì)集團(tuán)(MetLife Group)下屬公司和上海聯(lián)和投資有限公司合資組建而成。美國大都會(huì)創(chuàng)建于1868年，跨越三個(gè)世紀(jì)，穩(wěn)健經(jīng)營，目前是北美地區(qū)最大的人壽保險(xiǎn)公司。

憑借美國大都會(huì)集團(tuán)在保險(xiǎn)業(yè)的豐富經(jīng)驗(yàn)以及上海聯(lián)合投資有限公司對(duì)中國市場的深刻認(rèn)識(shí)，大都會(huì)人壽致力于為中國消費(fèi)者提供值得信賴和專業(yè)的保險(xiǎn)方案，我們通過顧問行銷、銀行保險(xiǎn)、直銷行銷、團(tuán)險(xiǎn)和數(shù)字行銷等多元渠道，為全國各地11個(gè)省市的消費(fèi)者提供人壽、健康、意外及儲(chǔ)蓄型保險(xiǎn)產(chǎn)品等保險(xiǎn)服務(wù)。未來，我們將逐步建立起遍布全國的保險(xiǎn)服務(wù)網(wǎng)絡(luò)。

我們的優(yōu)勢(shì)?
全美第一大和全球第三大人壽保險(xiǎn)公司?
2013年財(cái)富世界500強(qiáng)中排名129位
中國排名前列的外資人壽保險(xiǎn)公司
美國500強(qiáng)企業(yè)前100位中90家是Metlife客戶
兩次世界大戰(zhàn)及911事件美國最大的賠付方
進(jìn)入中國10年未發(fā)生過一起理賠糾紛?

人才是大都會(huì)人壽的重要資產(chǎn)，追求卓越，攜手共贏”是大都會(huì)人壽核心價(jià)值觀的一部分，基于此，我們致力于成為保險(xiǎn)行業(yè)的首選雇主，不斷吸引、發(fā)展和保留優(yōu)秀人才。
我們實(shí)施公正、公平、公開的雇傭程序，推行“全面回報(bào)”的薪酬策略，為員工提供多樣化的培訓(xùn)和職業(yè)發(fā)展機(jī)會(huì)，維護(hù)員工工作與生活的平衡，幫助他們實(shí)現(xiàn)職業(yè)夢(mèng)想和人生價(jià)值。